The Dairy Council is a non-profit making organisation which provides evidence-based information on the role of dairy foods as part of a healthy, balanced and sustainable diet.

Our materials for health professionals and consumers can be downloaded from the publications section of this website. These range from booklets giving dietary advice during pregnancy, weaning and childhood to documents on the nutritional composition of dairy foods, the importance of calcium in the diet, and factsheets on milk, cheese and yogurt.

The Dairy Council conferences, events, seminars, presentations and workshops are delivered by registered nutritionists and dietitians.


The Dairy Council is certified to carry the Information Standard quality mark on the material we produce for members of the public.

The Information Standard is a certification scheme by NHS England for all organisations producing evidence-based health and social care information for the public. It helps the public and patients quickly identify reliable sources of clear, accurate, evidence-based information through the use of an easily recognised quality mark.

The Dairy Council shall hold responsibility for the accuracy of the information they publish and neither the scheme operator nor the scheme owner shall have any responsibility whatsoever for costs, losses or direct or indirect damages or costs arising from inaccuracy of information or omissions in information published on the website on behalf of The Dairy Council.


On the 24th of February 1920, a group of gentlemen met at 13 King’s Bench Walk in Temple, London, for what was the first official meeting of the National Milk Publicity Council. The organisation they established still exists today as The Dairy Council, and continues the work they began 90 years ago.

It has been an eventful 90 years of education programmes, industry events, health and nutrition research, and public health campaigns.

Some of the most iconic images in the history of advertising were generated during this time. The ‘Drinka Pinta Milka Day’ slogan of the 1950s entered the national consciousness and earned a place in the dictionary. By the 1980s, this had become ‘Gotta Lotta Bottle’ and in 2000 we were urged to drink ‘The White Stuff’.

Many of the old adverts, promotional and educational materials have been collected and preserved, and are currently being digitised by The Dairy Council so they can be shared with all. You can see some of our iconic historical adverts below or visit our YouTube channel to see these and other videos – DairyGB.

Despite changes of identity (The National Milk Publicity Council became the National Dairy Council, then The Dairy Council) The Dairy Council continues to inform a multitude of stakeholders on the role of dairy consumed as part of a healthy diet and lifestyle using evidence-based information.

We are delighted that many people benefit from our educational materials, public health campaigns and initiatives.



These images are the copyright of The Dairy Council. The use of these images is prohibited without prior permission.


These images are the copyright of The Dairy Council. The use of these images is prohibited without prior permission.